Our planet is an amazing place, blessed with everything we need to nourish and sustain us. However, population growth and many of the processes surrounding food are putting a strain on that bounty as never before. If we are to preserve our wondrous environment, we must rethink our approach to food and food production.
The ZENB Initiative aims to do just that – to change the way we think about food, and to help place food that is both healthy and delicious at the center of our everyday lives. One step at a time, we will move towards a world where we embrace food that is better for us and for the environment.
The ZENB Initiative is about more effectively harnessing the goodness of nature in order to achieve sustainable food production.